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06 · Service
Product Strategy Discovery, roadmaps, and go-to-market.
We sit with your team for 2–4 weeks, talk to users, and come back with a roadmap that's actually shippable — sized, sequenced, and pressure-tested with engineering.
- Discovery engagements
- 2–6 wks
- Interviews per engagement
- 12+
- Estimates engineering-validated
- 100%
- Shippable roadmap, not a deck
- 1
Discovery · Roadmap · GTMCurrently running discovery with two Series A founders
06 · Product Strategy
Discovery, roadmaps, and go-to-market.
Engagement
2–6 weeks · Fixed-fee discovery
Overview
Most strategy decks are wallpaper. Ours come with engineering estimates, scope cuts, and a clear sequence of what to ship and what to drop.
Stakeholder + user interviews, written up the same day
Phased scope with sizes, dependencies, sequencing
Plan pressure-tested with engineering and finance
What we deliver
Exactly what lands in your repo.
No mystery deliverables. Here's the shipping inventory you get at the end of an engagement.
User research and competitive teardowns
Roadmap with phased scope and budgets
Pricing, positioning, and GTM playbooks
Engineering-validated estimates
Stakeholder workshops and alignment
Pitch-ready summary deck
Stack & tools
The stack we reach for first.
Opinionated, never religious — we'll meet your existing stack if it's a good fit.
ResearchRoadmappingWorkshopsEstimatesGTM
How we ship
A predictable four-step rhythm.
Friday demos, weekly to staging, and the senior team you met in sales — start to finish.
- 01
Listen
Stakeholder + user interviews. We come with sharp questions, not pitches.
- 02
Synthesize
Themes, frictions, opportunities — written, not just whiteboarded.
- 03
Sequence
A phased plan with sizes, dependencies, and a clear sequence.
- 04
Pressure-test
We walk the plan through engineering, finance, and a friendly board member.
Spotlight case
Read the full case studyA discovery sprint that killed two features and saved the launch.
Cobalt Robotics
Cobalt was three months from a launch with a roadmap nobody believed in. We ran a four-week discovery, killed two features, resequenced the rest, and shipped on time with the team intact.
- 0 wks
- Discovery duration
- −0
- Features killed
- On time
- Launch sequencing
How we work
The signals you can hold us to.
We earn trust by making it cheap to verify our work — in your tools, on your calendar, in your repo.
- Stakeholder + user interviews, written up the same day
- Engineering-validated estimates — we won't promise what we can't ship
- Pricing, positioning, and GTM live in the same plan
- Pitch-ready summary deck for board / investor conversations
“Most strategy decks are wallpaper. Codlinx gave us a sequenced plan with engineering estimates and an honest list of what to drop. We shipped because of it.”
Daniel Park
CEO, Cobalt Robotics
“They told us what not to build, and that saved us a quarter. The roadmap finally matched what engineering could actually ship.”
Grace Liu
COO, Helios Energy
“Our go-to-market was guesswork before. Now every bet has a number behind it and a clear point at which we kill it.”
Tomás Herrera
Founder, Vela
FAQ
Common questions about product strategy.
- Do we have to build with you after?
- No. Discovery is its own deliverable. Many clients run discovery with us and build in-house.
- How is this different from a McKinsey deck?
- Ours come with engineering estimates and shippable scope. We won't quote ourselves for a build we can't deliver.
- Can you talk to our customers?
- Yes — typical engagements include 8–12 user interviews. We bring the script and the kit.
Other services
Most engagements run two or three in parallel.
Ready for product strategy?
Tell us about your project.
A scoped plan, a senior team, and a price — inside 24 hours.